Chess Draws are Forbidden

A Chess Event Organizer in Sofia is banning draw offers from the games. Could this become a new standard for chess events?

Here is an excerpt:

When a bunch of world class players get together for a tournament the danger is that there will be a lot of draws. A new organiser who is staging a Super GM event in Sofia, Bulgaria, has come up with a new idea: ban draw offers. The participants have to play on until the arbiter says they can stop.